Not all wool is appropriate for all projects. Fine wools like merino are great for sweaters, but sturdy longwools like Lincoln are great for rugs. Knowing the difference can make all the difference.

"Aoire Maith" translates to "Good Shepherd" In Irish.

We believe in the good men and women who spend their time and love shepherding their flocks. We believe in the sustainability of wool, alpaca and other fiber producing animals. We believe it is important to support these good shepherds.

Who's to say you can't rock stunning, useful stuff? In an increasingly plastic world, we hold tight to natural products that bring peace to the soul while also fulfilling important needs.